شناسایی موانع استقرار هوش تجاری در بیمارستان‌ها (موردمطالعه بیمارستان‌های شهر کرمانشاه)

نوع مقاله : مقاله پژوهشی (کاربردی)

نویسندگان

1 دانشجوی کارشناسی ارشد مدیریت کارآفرینی، دانشکده اقتصاد و کارآفرینی، دانشگاه رازی، کرمانشاه، ایران.

2 استادیار گروه مدیریت و کارآفرینی، دانشکده اقتصاد و کارآفرینی، دانشگاه رازی، کرمانشاه، ایران.

10.48301/kssa.2022.338583.2076

چکیده

هدف اصلی این مقاله، شناسایی موانع استقرار هوش تجاری در بیمارستان‌های شهر کرمانشاه است. روش‌شناسی این پژوهش، کیفی است و از مطالعات اسنادی و مصاحبه‌های عمیق نیمه‌ساختاریافته برای گردآوری اطلاعات استفاده ‌شده است. جامعه تحقیق شامل اعضای هیئت علمی دانشگاه، مدیران بیمارستانی و متخصصان فناوری اطلاعات در شهر کرمانشاه است که با استفاده از روش نمونه‌گیری هدفمند، 21 متخصص برای گردآوری داده­ها انتخاب شده‌اند. به‌منظور اعتباربخشی درونی داده‌های حاصل از مصاحبه‌ها از سه روش مثلث‌سازی، تأیید و درگیر بودن اعضا با موضوع استفاده شده است؛ پایایی پژوهش نیز با استفاده از پایایی بازآزمون و با استفاده از فرمول پایایی هولستی محاسبه شده که عدد ۸۹ درصد به‌دست آمده است که نشان از مناسب بودن قابلیت اعتماد پژوهش است. داده‌های به‌دست‌آمده در بخش مطالعات اسنادی با استفاده از روش تحلیل محتوا و تحلیل مضمون گردآوری شده است. طبق یافته‌های این پژوهش، موانع استقرار هوش تجاری در بیمارستان‌های شهر کرمانشاه شامل شش دسته عوامل زیرساختی، سازمانی، مدیریتی، انسانی، فرهنگی و آموزشی هستند. نتایج این پژوهش نشان می‌دهد تغییرات شتابان محیط سازمان را ناگزیر به کاربری این مهم ساخته است تا بتوانند در محیط رقابتی امروز همچنان مشتریان خود را حفظ کنند. شناخت این موانع، گام اول مدیریت و استقرار هوش تجاری در بیمارستان­ها است و دست یافتن به این مهم برای بیمارستان­های شهر کرمانشاه مستلزم حذف یا مدیریت هریک از موانع شناسایی‌شده در این نوشتار است.

کلیدواژه‌ها

موضوعات

عنوان مقاله [English]

Identifying the Barriers to Establishing Business Intelligence in Hospitals (Case Study of Kermanshah City Hospitals)

نویسندگان [English]

  • Mahtab Mortezaei 1
  • Mohammad Javad Jamshidi 2
  • Mahdi Hosseinpour 2
1 M.Sc. Student in Entrepreneurship Management, Faculty of Economics and Entrepreneurship, Razi University, Kermanshah, Iran.
2 Assistant Professor, Faculty of Economics and Entrepreneurship, Razi University, Kermanshah, Iran.
چکیده [English]

The main purpose of this article was to identify barriers to the establishment of Business Intelligence (BI) in hospitals of Kermanshah city. The research methodology was qualitative, and documentary studies and in-depth semi-structured interviews were conducted to collect information. The research population included university faculty members, hospital managers, and information technology specialists in Kermanshah. Using the purposive sampling method, 21 specialists were selected to collect data. In order to internalize the data obtained from the interviews, three methods of triangulation, verification and involvement of members with the subject were used; the reliability of the research was calculated using the reliability of the retest and using the Holstie reliability formula, which is 89%, indicating the appropriateness of the reliability of research. The obtained data were collected in the documentary studies section using content analysis and content analysis methods. According to the findings of this study, barriers to the establishment of business intelligence in hospitals in Kermanshah included six categories of infrastructural, organizational, managerial, human, cultural, and educational factors. The results of this research show that the rapid changes in the organization's environment have inevitably made it important for them to retain their customers in today's competitive environment. Recognizing these barriers is the first step in managing and establishing business intelligence in hospitals, and achieving this important goal for hospitals in Kermanshah requires the removal or management of the barriers identified in this paper.

کلیدواژه‌ها [English]

  • Identification
  • Barriers
  • Deployment
  • Business intelligence
  • Hospitals

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فصلنامه علمی کارافن
دوره 20، ویژه نامه
علوم انسانی
شهریور 1402
صفحه 229-249

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سابقه مقاله

  • تاریخ دریافت: 01 اردیبهشت 1401
  • تاریخ بازنگری: 10 تیر 1401
  • تاریخ پذیرش: 18 آبان 1401

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